Production Drawing

The powder coated steel frame divides for UPS / FedEx shipping and easy retailer assembly. Clear gloss acrylic shelves have hidden steel supports and hold heavy product loads. A video display on the top shelf can be located anywhere on the fixture.

A compact merchandising product highlighter designed for high traffic locations. Steel structure has clear gloss acrylic shelves and can be one or two sided. The graphic panels are easily updated.

A store fixture to display wood flooring samples with literature and graphics about the features and benefits. Metal tube framing and heavy wire supports for the samples allow for interesting curves with durability.

From concept to finished display, there was little change.  A black powder coated metal base and frame with face and back panels veneered in brushed stainless steel. The clear shelves have an interior frosted finish built in to the injection molding tool. The shelf fronts have a molded in logo that was hot stamped silver. [...]

Fixturing was needed to create a store-in-store environment using existing slat wall. Custom injection molded shelves on concealed metal supports hold the various products. The section header is a panel also with slat wall connectors. Finished in a real brushed metal surface, it has rear LED lighting for a halo effect and an inset proximity [...]

Woody's men's grooming products bear a logo of a silhouette figure holding a surfboard so this fixture design was a natural. The "surfboard" here is real wood on a powder coated steel support with steel shelves.

Each keg held about 5 gallons, so the total weight of 24 kegs was substantial. Keeping the fixture cost within reason for supermarket distribution was also a consideration. The design -an underlying knockdown metal tube structure with heavy wire cradles for the kegs, Over that, a printed corrugated paper board decorative finish.

Stila Cosmetics extensive line of products couldn't be held on a single display. A modular system was created with a stair stepped black acrylic base that accepted clear acrylic inserts customized to the product. This allows for quickly updating a line or introducing new products without the expense or delay of an entirely new fixture. [...]

Following the success of Sennit's new package for their Hairzing, they wanted help for a new item in the same family. I assisted with naming the item and designed the packaging.

Nail Harmony had developed the Gelish line of gel nail polishes and wanted a special line of retail displays. The central support is steel, finished in a custom metallic grey powder coat holding clear, injection molded shelves with front graphic strips color matched to the polish. All displays in the line, the large floor version, [...]